MSN adCenter Labs - Free SEO Services

As a online publisher and blogger it is my job to think and understand marketing, ultimately site owners that understand just what their visitors are after have a much better chance of online success. I was lucky in the fact that I understood this early when I got started with online marketing.

While many webmasters focus on learning advanced web design or programming once I was able to create a nice looking website I then shifted my focus to “search marketing”. I spent hours (and still do) at wordtracker.com and started to learn about creating pages based on popular search terms. Several years later there are now many powerful seo services and keyword reporting tools/sites available to the web marketer. Recently MSN has jumped on board and has just introduced “adCenter Labs” which allows access to some real neat data online.

One tool called “Context Based Acronym Resolution” allows users to find suggestions based on acronyms or abbreviations. Another tool called “Search Funnel” shows user search data based on repeated searches at MSN, spacifically the second and third searches used by MSN visitors as they “drill down” to located “exactly what they are looking for.

I queried: Halloween which brought up the following terms

halloweencostume
pumpkincarv
halloweenpicture
halloweengame

Another tool I will use often is called “Seasonality Forecast” which gives “predicted past traffic levels” and actual traffic levels.

Resources: MSN Free Seo Services – AdCenter Labs

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